Zine – Honest Impression

A two parted zine; the finished product of my master thesis project. 

The purpose of this project was to encourage reflection upon honesty in branding and product presentation. An exploration of the consequences of labelling and how it changes the impression of an object. This project shows a journey through different stages of one material. Shaped by diverse methods and techniques, graphic elements show the natural origin and a manipulated branded result.

A making of the honest and later changing the impression of it.